Loopt Integrates Groupon Now Deals Into App (Mashable)

Location-based social network Loopt has partnered with deal-of-the-day juggernaut Groupon to integrate the new Groupon Now deals into Loopt's mobile app. Groupon Now launched Friday in Chicago, offering denizens of the Windy City tons of local $1 deals. The idea behind Groupon Now is to offer users real-time offers based on their location.

[More from Mashable: The 10 Hottest Private Companies in Tech [REPORT]]

Businesses can use Groupon Now deals to target customers in their immediate area and can craft deals tailored to specific conditions -- getting more customers on a slow day, selling some food before it spoils -- rather than just making a typical, one-time offer.

That strategy is perfectly suited for Loopt, which launched its Loopt Reward Alerts at SXSW 2011. Loopt Rewards Alerts are designed to give users a real-time notification of deals taking place in their area.

[More from Mashable: To Counter Groupon & LivingSocial, Travelzoo Does TV [VIDEO]]

Staring Friday, Loopt users in Chicago can also be alerted to Groupon Now deals taking place nearby. Deals will be added to the place pages in Loopt and will be visible when browsing through nearby locations. If Reward Alerts are enabled within Loopt (under the settings menu), users will get daily, location-specific Groupon Now deal alerts.

Groupon has alerts and deal markets built into its official Groupon apps for Android, iOS and the web, but the integration with Loopt is a nice touch. For Loopt, it adds a sense of utility to the program and makes it more of a one-stop shop for deals, location-based networking and finding places close by.

As Groupon Now launches in more cities, it will be interesting to see if Loopt or other location-based networks can leverage these deals to add more value to the checkin.

This story originally published on Mashable here.

Yahoo! News

This post was made using the Auto Blogging Software from WebMagnates.org This line will not appear when posts are made after activating the software to full version.

Company Groupon Singapore

Comments 0

In the May of the year 2010, a company was launched in the city of Singapore by the name Groupon. The aim of the company was to feature one daily deal on the best things to do, the best places to visit, the best food to eat and the best shopping deals in Singapore. The philosophy adopted by this company is very straight forward. It strives hard to treat each adn every one of its customers exactly the way they would like to be treated with utmost respect and consideration. Keeping in view this philosophy, they tend to sell only the kinds of things they themselves would buy. This not only ensures quality but also gives the people the reassurance about their product. The good and reasonable price is only a small part of the deal. The product and service must also be off the mark. The coordination with top rated businesses from around the globe along with presenting the stuff on unreasonably low prices, the customers are always comfortable on buying whatever the company is selling. It is the company’s stretegy to make the customers fall in love with it owing to the different great products and deals.

View the Original article