The motto of this television network is “Watch what you want, when you want!” and therefore the intension of the creators is to provide entertainment for all people of all ages at all times. This basically belongs to the Straits Times and it is an online television service that broadcasts twenty four hours a day live entertainment from the great Singapore Press Holding’s (SPH) Multimedia Center. This organization is all for the nationalization and therefore broadcasts the content that is local. This is a very unique web based television and a social networking website for the public of Singapore and is among the top entertainments for the many different people around the nation. It not only enlightens people about the daily happenings around the world but also gives coverage on lifestyle content for the young and hip and presents entertainment for the many different people. The news that is broad casted on this entertainment channel is very different from the one that we see on the different news channels on televisions. This is one of the foremost entertainment for people in Singapore today and many other nations are trying to create channels on the same theme around the world today. It covers all the different areas of life from news, fashion, entertainment, music to current affairs, sports and public awareness.
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